Friday 8/7/2009 ~ Catalog Company
often write to comment on the email special.
I always enjoy the replies...
especially when they provide additional information, or a new
insight on the topic at hand.
Last week I mentioned that Best
Buy was going to start carrying guitars in select locations (not
Pittsburgh). Adam S. wrote from Tennessee to describe, in detail,
the Best Buy in his town. I was surprised to hear how seriously
they have taken it. He said the music department is a separate
room in the back of the store, and it's well-stocked with name-brand
instruments, amps and accessories. It appears that they are going
to go head-to-head with the other "big box" instrument
chain stores. I wonder how that will work out?
Speaking of chain stores, our
Korel wrote, too. (I always like it when Korel writes, because
I never know where in the world he will be. He's currently on
tour with Katy Perry and the last time he wrote he was emailing
from his iPhone back-stage in Moscow, Russia!) Last week I discussed
two topics in the same email: Martin selling their X-Series guitars
in a "big box" chain store (Best Buy), and Danelectro
guitars. Korel pointed out that in the 1950s and 60s, Danelectro
sold many of THEIR guitars through a "big box" chain
store as well, namely Sears! And he's right! And I bet the salesperson
in a 1962 Sears 'Musical Instrument Department' ("...it's
that shelf over there, next to the phonograph needles...")
knew even less about guitars than the salespeople at a current
chain store. (Maybe.)
The Danelectro/Sears connection
is interesting. Over the years many folks have asked us about
guitars that appear to be Danelectros, but have a different brand
Let's start in 1888. That was
the year of the first Sears-Roebuck mail order catalog. Sears
was proud to offer a greater selection of items than any other
catalog. They could do this because they didn't manufacture
any of the products, they merely distributed them. And from nearly
the start, they sold guitars. ("... on page 96, right next
to the Acme Buggy Whips...")
It wasn't long before Sears realized
that it would be beneficial for them if they had their own proprietary
brand names. So they requested that many manufacturers re-brand
the products that Sears distributed.
In 1915 Sears added a new-fangled
electronic gizmo, the "radio," to their product line.
And they invented a brand name to use on their radios: "Silvertone."
In the 1930s, they extended the use of this brand to cover their
guitars as well. By the 1940s, all guitars sold by Sears were
labeled "Silvertone," regardless of who originally
Never a company to shy away from
something new, Sears started to carry electric guitars as early
as 1948. And since they needed an amp to go with those guitars,
they turned to a bright young amp maker, Nat Daniel. Nat had
been making amps for a variety of companies, including Epiphone,
since 1933, and in 1947 he formed his own company: Danelectro.
The following year he became the exclusive supplier of amps to
Sears. Naturally, all of the Sears amps were labeled Silvertone.
(Nat also sold the amps on his own, and they carried the Danelectro
In the early 1950s, the newest
new-fangled gizmo was the solid-body electric guitar. As you
would guess, Sears wanted to sell those as well. Sears turned
to Nat Daniel, and he designed a new solid-body guitar for them,
which debuted as the Silvertone Model 1375 in the 1954 Sears
catalog. Sears, though, wanted to offer the greatest selection
of everything, so by 1956 they were also purchasing guitars from
three local Chicago manufacturers, Harmony, Kay and National/Valco.
These, too, were branded Silvertone.
Here's a page from
the 1958 Sears catalog,
showing acoustic archtop and flat-top guitars made by Harmony,
and a solid-body electric guitar, and amp, made by Danelectro.
Nat Daniel liked to experiment
with new exotic guitar designs, like the Longhorn Bass mentioned in last week's email.
But he kept the new designs for his own brand, Danelectro. The
only models he sold to Sears through the 1950s were his single-cutaway
guitars. Harmony, though, had no problem offering almost their
entire product line to Sears, and by 1960 most of the Silvertone
guitars were made by Harmony.
But in 1962 Nat had a new brainstorm,
and he offered it exclusively to Sears! It was the Silvertone
Model 1448, or as it is more commonly known, the "amp-in-case"
model. From 1962 until 1968 Sears sold thousands and thousands
(and thousands!) of the Danelectro-made Amp-in-Case guitars.
Here's John with
a Silvertone 1448.
(And here's something far rarer! The original
It is interesting to note that
although historically Danelectro guitars are heavily associated
with Sears, during the prime every-baby-boomer-wants-a-guitar
era (1964 and 1965), the only Danelectro guitars sold at Sears
were the amp-in-case models. The rest of Sears' Silvertone guitars
were made by Harmony.
In 1966 Nat Daniel developed
a new body design with beveled edges (instead of the famous wallpaper
sides) that we now refer to as the "Hornet" body shape.
The bass version of this body was carried by Sears as the Silvertone
Model 1442. (The two pickup version was the 1443.)
Here's a page from
the 1966 Sears catalog,
showing the two Danelectro-made amp-in-case models and the two
Danelectro basses. Guitars 1, 2, 6, 7 and 10 were made by Harmony.
Guitars 11 and 12 were made by Kay. Everything says "Silvertone."
Here's me with my
1966 Model 1442 Bass.
I used to stare at these in the catalog. It only took me thirty-nine
years to get one!
Here's a page from
the following year, 1967.
It's very similar, except that the amp-in-case guitars now feature
the slim-edged "Hornet" body style.
Unfortunately, the late-1960s
were not kind to many American guitar manufacturers. In 1968
National/Valco and Kay went bankrupt. The same year Danelectro's
parent company, MCA, shut down the factory. (Nat Daniel sold
the company to MCA in 1967.) By 1969 all Sears guitars were imported
from Teisco in Japan. Here's a page from the 1969 catalog. All
of the guitars and amps are imported. (Yes, they still say "Silvertone.")
And THAT'S why you can find Danelectro,
Harmony, Kay, National/Valco (and their brand Supro) guitars
that are labeled "Silvertone." In most cases they are
the exact same models marketed by those manufacturers under their
own brand names.
Now, you're probably saying to
yourself, "Yeah, but what about...??" Yes, you're right!
Those same guitars are also floating around with other names.
Several other catalog companies also bought guitars
from these same manufacturers! And just like Sears, they labeled
them with their own brands.
- Guitars sold through Spiegel were marked "Old Kraftsman."
- Guitars sold through the Western Auto stores were named "Truetone."
- Guitars sold through the Aldens mail-order catalog were named
- Guitars sold through Montgomery Ward were labeled "Airline."
Here's a page from
the 1965 Alden's catalog.
Guitar #2 was made by Kay. The other six "Holiday"
guitars were made by Harmony.
So...... if you're looking at
a guitar sold in the 1950s or `60s by a mail order catalog company
or a large department store chain... you can't judge the make
by the name on the headstock.
But stop in anytime and show
it to us. We'll tell you who really made it. `Cause, you know,
we love guitars!
See you soon,
PS: Although the percentage of
Silvertone guitars that were made by Danelectro varied over the
years, Danelectro monopolized the Silvertone amp line. Nearly
all Silvertone amps from 1948 through 1968 came from the Danelectro
PPS: Speaking of the above brand
names, the brands "Silvertone," "Airline,"
"Supro," "Harmony," "Danelectro,"
"Kay," and "National" all fell into disuse
in the 1970s and `80s, and were eventually sold off to other
folks. During the 1990s these vintage American names were used
on some pretty bad imported cheapo guitars. In recent years,
though, quality historic reproductions have been made using the
classic brand names. We're happy to have reissue Harmony, Danelectro
and Airline guitars here in the store now. Here's John with a new Airline guitar, a
reissue of the National/Valco-made guitar sold through Montgomery
Ward in the early 1960s.
PPPS: When I was looking through
the old Sears catalogs I found this cute page from 1964... "Big Toy
Values," where everything is $1.66. You could buy all four
Beatle dolls for $6.64! A few weeks ago a set sold on ebay for
$250. Here's our Pittsburgh Guitars set.
Speaking of the Beatles, Scott and John's band, The Elliotts,
have been invited to go to Liverpool in a few weeks to play at
The Cavern during International Beatle Week! We couldn't be prouder!!!!!
Perhaps when they get back we'll start marketing THIS doll set!
PPPPPS: Customer of the week:
Friday 8/14/2009 ~ Les Paul
The emails started pouring in
yesterday at 1:54 PM, when it was announced that Les Paul had
Folks were writing things like,
"He's the man who's responsible for your industry..."
or "Isn't he the 'father of the electric guitar'?,"
or "He invented the electric guitar, didn't he?"
Ah, er... no.
The first phone call was from KDKA radio. They invited me to
be on their show this morning. If you heard my segment, you may
have noticed me trying to set the record straight.
Now, don't get me wrong... Les
Paul was a genius. And a life-time proponent of the electric
guitar. (Our favorite-est of all instruments!) And he's responsible
for some wonderful inventions, especially the multi-track tape
recorder. Plus, he was a brilliant musician. And a great showman.
And his name is ON one of the most popular guitars ever...
BUT, Les Paul did not invent
the electric guitar, he didn't invent the sold-body electric
guitar, and he didn't even design the famous guitar that bears
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Les Paul got an early start in
show business, and by the time he was seventeen he was a professional
musician. He was also a natural tinkerer and inventor. Early
on he was fascinated with electrifying his acoustic guitar. Pickups
had already been around for several years when he started adding
them to his instruments. Noticing the feedback he was getting
with his hollow guitars, he experimented with a solid
section in the middle of his guitar. For example, he cut his
Epiphone archtop down the center, mounted pickups to a 4x4 piece
of lumber, and re-attached the sides of the guitar to the 4x4.
He even used this instrument in performances. So, yes, he was
an innovator. And yes, he recognized the merits of a solid, or
at least semi-solid, guitar.
But as happens so often in history
when new inventions are on the horizon, other folks were drawing
the same conclusions. As Les Paul was wiring and re-wiring his
experimental instrument, Paul Bigsby was actually designing and
manufacturing, from scratch, a solid-body electric guitar. When
Leo Fender saw Bigsby's guitar, he decided he could mass-produce
a similar instrument, and he did.
In 1950 Leo's electric solid-body
started to make waves in the marketplace, and the grand ol' company,
Gibson, finally started to take note. They decided they didn't
want to miss out on this new fad, so they set about designing
their own version of a solid-body guitar. Many, many prototypes
were made, and eventually they settled on the shape we now know
and love. To emphasize the difference between their fancy guitar
and Leo's "plank" body Telecaster, Gibson's new instrument
featured a carved arched top, something they knew that Leo Fender
couldn't do, sisnce he didn't have the necessary equipment.
Once Gibson had their guitar
designed, they realized that they could certainly steal the market
away from Fender if they had a famous endorser. And the most
famous guitarist in America in 1951 was Les Paul.
He and Mary Ford were riding the top of the charts with million-selling
recordings, and they even had their own radio show. Furthermore,
the folks at Gibson were aware of Les's experimental guitars.
Even though Les was a serious Epiphone fan, Gibson felt that
they could win him over with their new model.
They showed him a prototype,
offered to name it after him, and a deal was made. Les suggested
that they paint it gold so it would look classy, and he insisted
that they use the new combination bridge/tailpiece that he invented.
Gibson agreed to pay him a royalty on every one sold, as long
as he only appeared in public playing Gibson instruments. So,
until the new guitars were available for sale, Les and Mary removed
the nameplates from their Epiphone archtops and stenciled "Gibson"
logos on them.
In May 1952, Gibson introduced
the new "Les Paul Model" solid-body electric guitar.
To milk Les Paul's celebrity, Gibson's promotional materials
said, "designed by Les Paul," which of course, was
Here's John with
a 1952 Les Paul. Unfortunately,
Gibson's design department didn't change their prototype's neck
angle to account for the height of Les Paul's combination bridge/tailpiece,
it never functioned the way he intended. Gibson dropped it in
less than a year and replaced it with a bridge of their own design.
Les' requested goldtop finish lasted until 1958.
So, yes... Les Paul is one of
the world's most famous guitar players... And, yes, the Gibson
Les Paul Model is one of the world's most famous guitars. But
his association with that guitar is one of endorser, not inventor.
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In the long list of Gibson Les
Paul models (Custom, Deluxe, Junior, Special, etc) though, there
is one series of guitars on which Les Paul DID have significant
input. The Les Paul Personal/Recording models...
And what is their story? I hoped
Les Paul was a big fan of low-impedance
pickups. Although they have a lower output signal, low impedance
pickups provide a purer sound for recording, with a wider frequency
range. And with their wider range they have more "adjustability"
with regard to a guitar's tone circuitry.
In 1970 Gibson introduced a new
version of the Les Paul guitar with many features that Les Paul
personally had long been requesting, and they called it the "Les
Paul Personal." In addition to low-impedance pickups, the
guitar features a complicated tone circuit, including an 11-position
"Decade" switch that "alters the treble harmonics,"
and a three position switch that re-routes the signal path through
guitar's tone controls and switching system. PLUS it has a built-in
microphone input, with volume control! THIS was the kind of guitar
that Les Paul himself wanted to use.
Here's John with
a 1970 Les Paul Personal.
There was one flaw in this plan.
In order to use this guitar with a normal high-impedance guitar
amp you had to use a low-to-high impedance transformer on your
cable. Gibson made 370 of these guitars before
realizing that customers might have an issue with needing to
keep the external transformer with them at all times. (Except
when they were in the studio plugged into the recording board....
then it worked great!)
In 1971 Gibson modified the guitar,
adding a low-to-high transformer switch to the internal wiring,
and renamed it the "Les Paul Recording" model. (The
new name was no doubt meant to re-enforce the merits of low impedance
pickups when recording.)
Except for the low-to-high transformer
switch, the Les Paul Recording model features the same circuitry
as the Les Paul Personal. But cutting one more hole in the top
of the guitar was too much for Gibson. So with the Recording
model all of the controls, including the pickup selector switch
were mounted on a plastic plate. They also realized that only
Les Paul wanted to plug a mic into his guitar, so they discontinued
the mic input and its related volume control.
Here's a catalog
picture of the Les Paul Recording guitar.
The Les Paul Recording model
was not very successful for Gibson. They sold 5,380 of them between
1971 and 1979, compared to 50,605 Les Paul Customs, 35,520 Les
Paul Deluxes, and 11,155 Les Paul Standards during the same time
frame. But it was VERY popular with Les Paul. He used the Les
Paul Recording model exclusively for the next 38 years.
Here's Les Paul at The Iridium Club in
New York, using his Les Paul Recording guitar.
To recap... This morning on the
radio, the host said to me, "You mean Les Paul didn't invent
the electric guitar? Are we myth-busting here?" Well, not
exactly. Les Paul never claimed to have invented the electric
guitar. He just claimed to love it. And he played the heck out
of it. And he inspired thousands of players. And he designed
a way to overdub multiple tracks. And he was a pioneer in using
tape echo and close mic'ing techniques. And his name is on so
many hundreds of thousands of guitars that Les Paul, the guitar,
is as famous as Les Paul, the guitarist. And that's quite an
impressive legacy to leave behind.
See you soon!
I mentioned that Les Paul was a born tinkerer. As soon as he
received his production model Les Paul guitars he started to
modify them for his own use. Here are two pictures from 1953. As you can
see, he has already changed the tailpiece, changed the pickups,
re-wired it and changed the input position, and even changed
PPS: In 1970, when Gibson introduced
the Les Paul Personal, they also offered a plainer version...
a "standard" vs. a "custom"... with chrome
hardware instead of gold, an unbound headstock, and minus the
mic input. The plainer version was called the "Les Paul
Professional." It was discontinued in 1971, along with the
Les Paul Personal, when the the Les Paul Recording model was
PPPS: Just so we don't leave
anything out... In 1975 Gibson added a bass version of the Recording
model and called it the Les Paul Triumph Bass.
Here's John with
a 1975 Les Paul Triumph Bass.
Here's a catalog
photo of the guitar and bass models. Here's a close-up of the control panels.
PPPPS: Customer of the week:
Friday 8/21/2009 ~ Pre-WWII Electric
Glorf was pleased with his performance as he looked out at his
fellow cavemen. His famous hollow-tree-trunk drumming was the
area's second highest rated entertainment event... right after
the weekly "Neanderthals Got
Suddenly, from the other side
of the clearing, came a startling sound: "TWACK-TWACK-TWACKA-TWACK."
Everyone turned; and much to his dismay, Glorf saw that his rival
Clarg had found a larger hollow-tree-trunk.
And that's when the quest for
louder musical instruments began.
Now, let's jump ahead to the
early 1900s... Our favorite instrument, the guitar, was gradually
getting more popular thanks to the invention of steel and bronze
strings, which were a vast volume improvement over the gut strings
of the 1800s. Guitars were getting bigger, too. Martin named
their giant new model the "dreadnought," after the
largest battleship of the era. But even with the louder strings,
and the increasing size of the body, the guitar was not a particularly
booming instrument. The
Dopyera brothers had some success by mounting resonating cones
in the face of the guitar... and their National Tri-Cone was
loud. But it was also metallic sounding.
However, in the early 1920s something
new was in the wind... or, more specifically, in wires being
strung everywhere. Electricity was making inroads into everyday
life. Radios and record players used electrically amplified sound,
and it was only a matter of time before folks started to apply
electric amplification to guitars.
At Gibson, their top acoustic
engineer, Lloyd Loar (who previously designed the finest mandolin
ever made, the Gibson F-5) began to
develop electrified instruments. Even in those days, though,
Gibson had an old-school corporate attitude and they resisted
Loar's new, electric concepts. (This despite the fact that in
1923 he built a fully functioning electric viola.) So Loar left
Gibson in 1924.
Meanwhile, in California, musician
and inventor George Beauchamp also experimented with electrifying
instruments. In 1924 he attached a phonograph cartridge to a
2x4 to make a test electric guitar. Eventually he was able to
design his own pickup, and in 1931 he made plans to manufacture
the first commercially available electric guitar. He joined forces
with a friend who owned a tool & die plant, Adolph Rickenbacker,
and in 1932 they introduced the Electro A-25. Since the most
popular musical style of the day was Hawaiian music, this instrument
was designed as a lap steel. (So you could Lei down some licks!)
Because of its shape, it quickly got the nickname "The Frying
Pan." Here's a picture of a Rickenbacker Electro A-25.
Later in 1932, Rickenbacker also introduced an electric archtop
guitar with the same Beauchamp-designed pickup.
Meanwhile, back in the Midwest,
Lloyd Loar saw two other companies going electric. Vega produced
an electric banjo, and Stromberg-Voisinet introduced a pickup
that could be attached to banjo or guitar bridges. So in 1933,
Loar started his own company, Vivi-Tone, to produce only electric
instruments. Here's a picture of a 1933 Vivi-Tone electric archtop. (The pickup
straddles the unusual sound-hole so that metal rods could connect
the bridge to the internal pickup.) And here's a Vivi-Tone electric mandolin. It's
hard to see in the picture, but the mandolin is actually a solid-body
instrument. (The f-holes on the front are painted on.)
At this point, Gibson finally
saw the sparks on the wall, and jumped into electric-land. By
1935 they were making their own electric guitars. And in keeping
with the musical fashion of the time, their models were either
amplified archtops or solid-body Hawaiian lap steels.
But not everyone was as conservative
as Gibson. While most of the solid-body electrics made up to
that point were Hawaiian lap steel guitars, some folks could
see the merits of a solid "Spanish"-style guitar. (In
that era the term "Spanish guitar" referred to a guitar
that had a rounded neck, and was played in what we now consider
a normal guitar playing position... you know, like this.) In 1939, Slingerland (the famous
drum company) introduced a round neck electric solid-body guitar
called the Songster. Here's a 1939 Slingerland Songster. As you
can see, the design is getting closer to the solid-bodies of
the 1950s. In 1940 Les Paul fashioned a guitar from a solid 4x4
piece of pine sandwiched between the sides of his Epiphone archtop.
He called it "The Log." Here's a picture of "The Log."
And in 1941, a little-known luthier from Burlington, Iowa, named
O.W. Appleton designed a guitar that told the future. Appleton
approached Gibson with the design, just as Les Paul had done
with his "Log." And as with Les Paul, Gibson turned
Appleton down. But I think you'll agree, the design looks familiar!
Here's a picture of O. W. Appleton's 1941 "APP"
Unfortunately, all of this electric
guitar creativity was interrupted by something that would change
everyone's lives... World War
II. Supplies for guitar making dried up. And many guitar companies,
like other manufacturing entities, redirected their factories
to make products for the war. The mid-1940s were a difficult
time for everyone. Some guitar companies went out of business
and the ones that made it through the war took years to recover.
Fortunately, by 1947 things started to look up, and the electric
guitar had a bright new future. But we'll save that for another
And that's the story of pre-World
War II electric guitars!
See you soon,
PS: Years ago, when I first started
to study electric guitars, I didn't view laptop Hawaiian steel
guitars as legitimate electrics.
But I was wrong. Early electric guitar manufacturers went in
that direction, because that's where the market was. Hawaiian
music was extremely popular. Perhaps it was due to the sadness
of the early 1930's, when the country was in the throes of the
depression. The calm Hawaiian music took folks to a magical and
romantic place. It offered an emotional escape from the troubled
PPS: World War II shattered the
peaceful image of Hawaii. And after the war, when guitar manufacturers
recovered from rationed supplies, they saw the Hawaiian music
market dry up. So they took their experience with laptop steel
guitars to the world of round-neck electrics... which led to...
Rock & Roll!
PPPS: And, of course, lap steel
guitars also led to pedal steel guitars, which became the cornerstone
of country music.
PPPPS: Les Paul's "Log"
guitar involved putting the sides of his Epiphone onto the electric
center section. Five years earlier the legendary guitarist Alvino
Rey did a similar thing with his Rickenbacker A-25. Here's a picture of Alvino Rey with the Horace
Heidt Orchestra in 1935. Leaning next to him is his electric
Rickenbacker A-25 mounted into an acoustic guitar body.
PPPPPS: In this email, as well
as in previous stories, I've referred to Gibson as a "corporation."
Unlike Fender (run for the first 19 years by Leo Fender) or Martin
(run for the last 175 years by a member of the Martin family),
Gibson has been a multi-owner corporation almost from the start.
Orville Gibson started making
guitars and mandolins in 1884. Although the output from his one-man
shop was limited, his new instrument designs were well respected.
Eight years later, in 1902, Orville and five investors founded
the "Gibson Mandolin-Guitar Manufacturing Company."
Unfortunately, there were issues between Orville and the other
five, and in 1903 Orville left the company. Orville Gibson's
participation in the Gibson Company lasted less than a year.
PPPPPPS: Way up above I mentioned
the Stromberg-Voisinet Company and their electric guitar pickup.
Shortly after the introduction of this pickup the company evolved
into a more familiar name, The Kay Musical Instrument Company.
PPPPPPPS: Customer of the week:
Friday 8/29/2009 ~ "Junior"
You know how when you start to
film your movie about an asteroid coming to destroy the earth,
then suddenly other people begin making a movie about asteroids
destroying the earth? Or when you invent a computer platform
with lots of colors and cute little icons, then suddenly every
company that was making a black-screen-with-blinking-cursor suddenly
invents something called "Windows"?
Or when you decide to put high-fructose corn syrup in your brand
of soft drink, and then suddenly everyone is putting high-fructose
corn syrup in... everything?
The guitar manufacturing biz
is just like that.
In the late 1940s Gibson was
contemplating adding a solid-body electric to their line (and
they had already seen several experimental examples, like O.W. Appleton's amazing APP guitar from
1941), but they hesitated to make the leap. Gibson was proud
of their acoustic guitar heritage and they didn't want to appear
to be too "wild."
But, let's face it, when you're
sitting around the boardroom discussing new ideas... ("Hey,
how about a show where contestants sing AND dance!")...
nothing gets things moving faster than seeing someone ELSE make
money. And as soon as that
young California radical Leo Fender started to market his solid-body
electric, the powers-that-be at Gibson took notice. And the solid-body
Les Paul was put into production ASAP. When Leo Fender introduced
a REALLY radical idea, the solid-body electric bass, Gibson quickly
carved one out themselves, called the Gibson "Electric Bass."
Meanwhile, in the mid 1950s,
as Gibson continued to fine-tune their Les Paul Model, Leo continued
his outside-the-case thinking with a second new model, the Stratocaster.
So you would think that the fast-on-his-feet youngster, Leo Fender,
would be continually beating the corporate Gibson to the punch.
BUT, Gibson actually beat Fender to the marketplace with regard
to one demographic... smaller people!
First let's do a quick recap:
From the very beginning, Leo Fender decided to also offer the
buying public a more affordable version of his two-pickup Telecaster:
a one-pickup model, called
the Esquire. Naturally (a few years later) (1954, to be exact)
Gibson decided to offer a one pickup version of the Les Paul.
And they offered two color choices: A one-pickup sunburst guitar,
called the "Les Paul Junior," and a yellow (limed-mahogany)
version called the "Les Paul TV Model."
But here's where Gibson eased
ahead of Fender. In addition to the regular one-pickup models,
they also introduced 3/4 scale, one-pickup guitars. They used
the same body as the full-size guitar, but with a 3/4 size neck.
The sunburst version was called the "Les Paul Junior 3/4."
The yellow version, although never officially listed in a catalog,
was the "Les Paul TV Model 3/4." The "Les Paul
TV Model 3/4" was introduced in 1954, the same year as its
full-size sibling. And the Les Paul Junior 3/4 a little over
a year later.
Here's John with a 1957 Les Paul TV Model and a 1954
Les Paul TV 3/4. Note that they are the same body, with different
Here's John with
a 1955 Les Paul Junior, and a 1957 Les Paul Junior 3/4.
In 1959 Gibson changed the Les
Paul Juniors and the Les Paul TV Models from single-cutaways
to double cutaways. (And they changed the color of the Junior
from sunburst to red.) And they still made 3/4 versions. Here's
with a 1960 Les Paul Junior and a 1960 Les Paul Junior 3/4.
In mid-1956 Leo Fender introduced
his first 3/4 scale guitar. Rather than simply
swap out the neck on a Telecaster, Leo opted to create a new
model. The one pickup version was called the Musicmaster and
the two pickup version was called the Duo-Sonic. Here's me with a 1961 3/4 scale Fender Musicmaster.
As I was typing this I started
to ponder: The Fender Musicmaster and Duo-Sonics were dedicated
3/4 scale guitars. But the Gibson Les Paul Junior 3/4 was just
a full-size model with a changed neck. So, did Gibson ever make
a guitar that was specifically designed to ONLY be a 3/4 scale
I just went downstairs and discussed
it with Mark... And we don't think Gibson ever made an electric
guitar that was only available in a 3/4 size... Sure, there's
the Gibson Byrdland... a thinline, cutaway, electric hollow-body,
with a neck that's shorter than other Gibson necks... But it's
not short enough to really be considered
a 3/4 size.
We're gonna have to ponder this
some more.... `Cause we MUST know these things! Not that it's
REALLY important... like knowing how bad high-fructose corn syrup
is for you... But perhaps we can draw some conclusion... that
will offer positive insight into our lives... I mean, after all,
what IS important?
See you soon,
PS: In 1959 Gibson introduced
a guitar that was even further down the economic food-chain than
the Les Paul Junior... the budget priced Gibson Melody Maker.
In keeping with their history of offering a 3/4 option, the Melody
Maker was available in both a normal scale or with a 3/4 neck.
Here's John with a 1965 Melody Maker (actually a Melody
Maker-D) and a 1965 Melody Maker 3/4.
PPS: In case you're wondering...
the one pickup Melody Maker was called the "Melody Maker."
The two-pickup Melody Maker was called the "Melody Maker-D."
("D" for double-pickup)
PPPS: Many, many years ago, when
I was young and innocent, I thought the term "Les Paul Junior"
meant a smaller version of the Les Paul. ("Junior"
= "small") But historically Gibson has used the term
"Junior" to mean a solid-body electric with only one
PPPPS: When we're sitting around
at vintage guitar shows gabbing with other vintage guitar guys,
we sometimes refer to the 3/4 size model as a "Les Paul
Junior Junior." Ha! THAT'S the kind of professional Hollywood-style
comedy writing that goes on at guitar shows! I don't know HOW
we DO it!
PPPPPS: In 1964 Fender started
to offer the Musicmaster and the Duo-sonic in a slightly longer
scale length... the same scale as a Jaguar, but still shorter
than a Strat or Tele. The slightly longer ones were called the
Musicmaster II and the Duo-Sonic II.
PPPPPPS: In 1965 Fender upgraded
the Duo-sonic with a vibrato system and called it the Mustang.
The Mustang was available in both the short (Duo-Sonic) scale
and the not-quite-as-short (Duo-Sonic II) scale.
PPPPPPPS: The most famous 3/4
scale guitar player? John Lennon, with his 3/4
scale Rickenbacker 325.
PPPPPPPPS: The most famous player
to use a Gibson Les Paul Junior 3/4: none.
PPPPPPPPPS: The most famous player
to use the slightly-longer-than-3/4-size Fender Mustang: Kurt
PPPPPPPPPPS: OK, that's all I've
PPPPPPPPPPPS: Oh, wait... one
more thing. In the picture above, of John with the Les Paul TV
and the Les Paul TV 3/4... (here it is again)... the body of the 3/4
size guitar is significantly more yellow than the other one.
You're probably wondering why. The Les Paul Junior and TV Model
guitars are made of mahogany. But the very first ones, from early
1954, were made of maple. That Les Paul TV 3/4 is an early `54,
with a maple body. The lighter colored wood is mostly responsible
for the color difference. Also, Gibson was a bit inconsistent
with the yellow paint on the TV models throughout the 1950s.
PPPPPPPPPPPPS: OK. Now I'm done.
PPPPPPPPPPPPPS: Wait... and this
is the last one... In the picture above of John with the two
1960 Juniors (here), the 3/4 Junior has an unusual white
pickguard. You probably thought THAT was strange! It all goes
back to the NAMM Show (NAMM = National Association Of Music Merchants).
Guitar manufacturers often make demo models of guitars to take
to the trade shows. In the late 1950s Gibson sometimes put white
pickguards on their NAMM show display models. Our 1960 Les Paul
3/4 was made for the 1960 NAMM show, and thus the odd white pickguard.
PPPPPPPPPPPPPS: Customer of the